Your carrier
network. Your rules.
Publish freight directly to approved carriers, compare responses in one place, and turn carrier relationships into a scalable network inside Salesforce.
Most carrier sourcing happens outside the TMS.
Brokers, shippers, and asset-based carriers all manage capacity relationships the same way: emails, phone calls, text messages, spreadsheets, and personal relationships. That creates slow response times, inconsistent carrier usage, capacity uncertainty, and knowledge trapped with individuals.
The issue is not finding carriers. The issue is activating trusted carriers efficiently.
Most transportation companies already know which carriers they want to work with. FTM Private Loadboard creates a private carrier network inside Salesforce, instead of posting freight to the entire open market.
Turn carrier relationships into a scalable network.
Every approved carrier becomes part of a reusable network that grows more valuable over time, instead of a relationship one dispatcher remembers and everyone else has to rebuild.
The network compounds. Every load awarded, every response logged, and every on-time delivery adds to a record your team can act on, not a relationship that lives in one person’s contact list.
Six capabilities. One private carrier network.
Each capability is about activating carriers you already trust, faster, not finding strangers on the open market.
Your best carriers get the opportunity before anyone else does.
Freight goes to the carriers you choose, not the entire open market.
See who wants the freight without making dozens of calls.
Compare offers side by side instead of across separate texts and emails.
Award the load to the carrier with the track record, not just the lowest offer.
Every carrier interaction stays attached to the same record, not a separate inbox.
Protect the relationships you’ve already built.
The strongest carrier networks are built over years. Private Loadboard helps transportation companies leverage those relationships at scale instead of starting over for every shipment.
The relationship is the asset. Private Loadboard does not replace it. It gives that relationship a system to operate in, so the value built with each carrier compounds instead of depending on who happens to be at the desk that day.
What happens when your best carriers see freight before everyone else.
These are the operational shifts teams report after moving carrier sourcing into a controlled network, not promises about specific numbers your operation will see.
Connected to the rest of the operation.
Approved carriers move from onboarding into the carrier network. Load opportunities are distributed through the Private Loadboard. Selected carriers flow directly into dispatch workflows.
This is the same record described on the Dispatch Console and Customer Portal pages. Private Loadboard is where a carrier first enters that record, not a separate marketplace your team has to reconcile against it.
One network. Different value for every team.
The same carrier network creates value differently depending on who is looking at it.
Why Private Loadboard works better on Salesforce.
Most load boards focus on transactions. FTM focuses on relationships, because the carrier record outlives any single load.
Every interaction strengthens the network.
Over time FTM captures response history, capacity behavior, service performance, award rates, and carrier activity. The network becomes more valuable with every shipment.
Launch without rebuilding carrier relationships.
Private Loadboard works with the carrier network you already have. It does not require starting your carrier relationships over.
Questions teams ask before rolling out.
For questions specific to your carrier network, a transportation specialist can walk through your use case.
Why not just use a public board?
Public boards help you find carriers.
Private Loadboard helps you activate carriers you already trust.
See how your carrier network would operate inside Salesforce.
Bring your carrier sourcing process. FTM will show how Private Loadboard, Carrier Onboarding, and Dispatch Console work together.
